Exercise #8
Business to Consumer
- An example of a product-based B2C company would be a shoe brand selling its shoes to its customers via its physical storefront. Adidas is a great example of a B2C shoe company that produces and sells its branded shoes to consumers and individuals via its online and physically located stores as well as on ecommerce sites.
Business to Business
- A prime example of a B2B is Samsung.
- Samsung, for example, is one of Apple's largest suppliers in the production of the iPhone. Apple also holds B2B relationships with firms like Intel, Panasonic and semiconductor producer Micron Technology.
Customer to Customer
- Customer to customer (C2C) is a business model that enables customers to trade with each other, frequently in an online environment.
- C2C businesses are a type of business model that emerged with e-commerce technology and the sharing economy.
- Online C2C company sites include Craigslist, Etsy, and eBay, which sell products or services through a classified or auction system.
- Some C2C companies have problems, such as a lack of quality control and payment guarantees.
Consumer to Business
A chef blogger who bills a kitchen company for promoting their cooking products on the blog.
A tech blogger who displays a company's service ads to their audience in exchange for profits.
Service providers who work online like content creators, social media managers, programmers or brand managers.
Photographers who sell their images on e-commerce websites designed for selling images.
Social media users who fill in survey or promote products and services.
Large stores with an online only presence who hire consumers to promote their products and services.
- Consumer-to-business (C2B) is a business model in which consumers (individuals) create value and businesses consume that value. Elance was the first C2B model e-commerce site. C2B is a kind of economic relationship that is qualified as an inverted business type.
Consumer to Consumer
- Customer to customer e-commerce is a simple concept to understand and a popular model of business for many companies. As the name suggests, customer to customer e-commerce is a form of business where a company is just involved in providing a platform for various people to use it to interact with each other for mutual benefit. The business transaction is between two parties, none of which is the company. There are two individuals or two parties who make use of a provided platform to engage with each other to facilitate a transaction.
- OLX – OLX is a very popular platform in India that is used by millions to buy and sell used products. The interface is simple and easy to use. The model operates in a similar way to other consumer to consumer e-commerce platforms. People use the provided opportunity to post items on sale and specify various details like the condition of the product and its description along with a price tag. Those who are looking to buy used products at a much lesser price, use OLX to browse through the various postings and then make a choice. A simple and efficient of consumer to consumer e-commerce.


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